English

English

At Cléo Media, we believe that films can inspire people to take action. For this reason, we create compelling narratives that inspire action and drive meaningful change through strategic impact campaigns designed to have a real-world impact. Our impact campaigns aim to give our films' captivating stories more voice and become potent catalysts for social change. By purposefully working with nonprofits, regional authorities, advocates of positive change, sales agents and distributors we take our films beyond the big screen and reach new audiences while igniting meaningful dialogues that have the potential to truly change lives. Each impact campaign is thoughtfully crafted to align with the main themes of the film, guaranteeing that our projects not only provide entertainment but also actively involve and strengthen global communities.

Impactful Storytelling for Change

Lift Like a Girl Impact Campaign

Children's Film

Short version of the documentary for young audiences.

Mobile Cinema

Screening tours bringing the film to diverse communities across Egypt.

Activity Manual

Audio recording of a series of discussion panels organized after film screenings.

Board Game

Fun & Educational game for children and adults promoting themes from the documentary experience.

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Podcast

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Engaging toolkit for activities related to the film in both Arabic and English.

Following the successful festival screenings of our feature documentary Lift Like a Girl, which won numerous awards, an impact campaign was launched to to raise awareness of gender equity and inspire children to pursue their dreams, regardless of their conventionality.

The impact campaign included mobile cinema screenings and school screenings for children aged 6 to 16, in Egypt and abroad. We organized over 100 community screenings and various expert discussion panels. In Egypt alone, we reached children in 12 cities and 8 villages. We carried out community and school screenings in Lebanon, Iraq, Prague, Germany, Sweden, the United Kingdom, the United States, and Canada.

To facilitate interactive, activity-based workshops for our young audiences, we created a children's version of the film, as well as an activity manual/toolkit (in Arabic and English) that organizations and schools can use following the screening. Recently, we released a board game based on the film that is both entertaining and educational for children and adults.

To reach a larger audience, we also launched the Lift Like a Girl Podcast. This is a collection of the audio recordings of every discussion panel we held both online and during the film screenings.